Vice President of Marketing (Dubai)

About the role

This executive-level position offers the opportunity to shape the marketing vision of Pulse Hotels & Resorts, a leading hospitality development group operating luxury resorts across the Indian Ocean. Based in Dubai, the Vice President of Marketing will act as the brand guardian and strategic leader for the entire portfolio.

Key responsibilities

• Develop and own the overall Pulse brand strategy and distinct brand architecture for each resort.
• Lead product positioning, messaging frameworks, and corporate identity design guidelines.
• Oversee public relations, content creation, digital presence, and guest experience initiatives.
• Drive data‑driven marketing strategies, performance marketing, SEO, SEM and analytics across all properties.
• Manage and grow a multi‑disciplinary marketing team across multiple markets.

Required profile

• Minimum 10 years of marketing experience, preferably within the hospitality or luxury resort sector.
• Proven track record in senior leadership and brand building.
• Deep understanding of ultra‑high‑net‑worth guest dynamics and luxury resort marketing.

Required skills

• Consumer Segmentation
• Market Research
• Brand Architecture
• Public Relations
• Competitive Intelligence
• Digital Marketing
• Brand Strategy
• Content Strategy
• Analytics
• Creative Direction
• Campaign Planning
• Data‑Driven Insights
• SEM
• Performance Marketing
• SEO