AVP - Marketing Governance & Transformation
Mashreq
Job description
About the role
The Lead – Marketing Governance & Transformation strengthens governance, controls and operational effectiveness across the Marketing & Communications Group (MCG) while supporting transformation initiatives that improve how the function operates across markets. The role works closely with MCG teams, the Group Head of Marketing & Communications and MCG leadership, and with Risk, Compliance and other control functions.
Key responsibilities
- Develop, maintain and enhance governance frameworks, policies, SOPs and controls across MCG activities, and drive consistency across functions and markets.
- Periodically review processes and controls so they stay relevant, effective and aligned with business and regulatory requirements.
- Work with Risk, Compliance, Legal and other functions on marketing-related governance requirements.
- Coordinate MCG's RCSA and related risk and control activities, tracking risks, controls and remediation actions.
- Identify governance and operational risks in marketing processes and escalate material risks or control gaps.
- Support audit and regulatory requirements relating to MCG processes and controls.
- Identify opportunities for process improvement, technology adoption and responsible use of AI, including AI use cases and governance aligned with the bank's technology, risk and AI frameworks.
Required profile
- Bachelor's degree in marketing, Business, Management or a related field.
- Strong experience in marketing and communications, with a good understanding of marketing operations, governance and business processes.
- Experience managing complex, cross-functional initiatives with multiple stakeholders.
- Exposure to governance, risk and control frameworks in a regulated organization, preferably banking or financial services.
- Preferred: experience across multiple markets or regional teams.
Required skills
- Advantageous: professional qualifications in marketing, governance, risk, transformation or project management.
- Advantageous: exposure to AI, automation or emerging marketing technologies.
- Advantageous: experience in process improvement, transformation, technology-enabled initiatives or operating-model enhancements.
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Published 10 hours ago
Expires 1 month from now
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Mashreq