Chief Marketing Officer (CMO) – iGaming

About the role

Ready to build the most talked‑about iGaming brand in the region? Emagine Solutions FZE is looking for a Chief Marketing Officer to lead the full marketing engine for a high‑growth iGaming operator in Dubai. You will own brand, acquisition, CRM, retention, partnerships and growth across the GCC and beyond.

Key responsibilities

• Set and execute the marketing vision and growth strategy across all channels.
• Lead performance marketing (paid social, search, affiliates, programmatic) with clear CAC/LTV discipline.
• Build a world‑class CRM and retention machine including segmentation, lifecycle automation and VIP journeys.
• Own brand strategy, creative direction and communications from big campaigns to always‑on content.
• Drive partnerships and sponsorships that generate measurable impact.
• Develop dashboards, forecasting and reporting across the acquisition‑activation‑retention funnel.
• Ensure compliance with licensing, responsible gaming standards and regulatory requirements.
• Recruit, mentor and develop a high‑performing team of in‑house specialists and agency partners.

Required profile

• Proven senior marketing leadership in iGaming, online betting or other highly regulated digital products.
• Strong track record scaling multi‑channel acquisition while improving retention and LTV.
• Deep expertise in CRM, lifecycle marketing and player segmentation.
• Commercial mindset focused on numbers, cohorts and unit economics.
• Experience leading creative and brand initiatives that resonate with audiences.
• Familiarity with affiliate ecosystems and performance partnerships.
• Arabic speaking preferred and solid understanding of GCC markets.

Required skills

• Performance marketing mastery: paid social, search, programmatic, ASO/SEO.
• CRM and retention tools: lifecycle design, segmentation, automation, churn reduction.
• Affiliate marketing, media buying and conversion optimisation.
• Data‑driven analysis: dashboards, cohort analysis, attribution, forecasting.
• Brand and creative direction, campaign development and storytelling.

What we offer

• Salary up to AED 65,000 per month, depending on experience.
• Performance bonus and a benefits package.