General Manager – Holiday Homes Operations

About the role

The General Manager will lead the holiday homes business, driving revenue growth, overseeing daily operations, and ensuring an exceptional guest experience. Reporting to senior leadership, you will be responsible for strategic planning, budgeting, and expanding the property portfolio.

Key responsibilities

• Develop and execute revenue strategies to increase occupancy rates, average daily rates (ADR) and revenue per available room (RevPAR).
• Lead the sales team to achieve monthly, quarterly and annual sales targets, boosting direct bookings and OTA listings.
• Implement dynamic pricing models based on market trends, competitor analysis and demand forecasting.
• Oversee day‑to‑day operations, ensuring high standards of housekeeping, maintenance, guest relations and safety protocols.
• Collaborate with property owners and maintenance teams to maintain the quality of all portfolio properties.
• Deliver exceptional customer service, promptly addressing feedback and resolving guest issues.
• Negotiate and manage relationships with vendors, service providers and contractors to ensure cost‑effectiveness and quality.
• Prepare, manage and control the annual operating budget, aligning expenses with financial goals.
• Monitor operational costs—including labour, maintenance, marketing and overhead—to safeguard profitability.
• Provide regular financial reports, analysing occupancy, revenue and cost metrics and identifying improvement areas.
• Optimize profit margins by balancing revenue generation with operational efficiency.
• Lead, mentor and inspire a multidisciplinary team across sales, operations and administration.
• Set departmental performance goals, track progress and conduct recruitment, onboarding and performance evaluations.
• Foster a positive, customer‑focused and performance‑driven workplace culture.
• Research and implement strategies to expand the holiday homes portfolio and attract new customer segments.
• Collaborate with marketing to design promotional campaigns that boost brand recognition and acquisition.
• Drive adoption of technology solutions such as property management systems (PMS), CRM and booking platforms.
• Ensure all properties comply with local regulations, licences and health‑and‑safety standards.

Required profile

• Proven leadership experience in hospitality, property management or a related field.
• Strong financial acumen with experience in budgeting, forecasting and expense control.
• Demonstrated ability to develop and execute revenue‑growth strategies.
• Excellent communication, negotiation and stakeholder‑management skills.
• Experience leading multidisciplinary teams and fostering a customer‑centric culture.
• Knowledge of regulatory and health‑and‑safety requirements for holiday‑home operations.

Required skills

• Property Management System (PMS)
• Customer Relationship Management (CRM) tools
• Online booking platforms