Head of Brand & Communications

About the role

The Head of Brand & Communications will shape the voice and thought‑leadership of a fast‑growing sovereign advisory firm that advises high‑net‑worth clients on citizenship and residency by investment. Reporting directly to the COO and advising the Chairman, this senior position drives brand architecture, media authority, and AI‑enabled content strategy over a 36‑month mandate.

Key responsibilities

• Develop and own principal positioning, establishing the COO and Chairman as the most quoted voices in the CBI space.
• Secure Tier‑1 media placements (Financial Times, Bloomberg, Reuters, Monocle) directly, without agency mediation.
• Produce authoritative position papers on citizenship and residency programmes.
• Manage owned channels, including a newsletter, podcast, and member community.
• Lead an AEO strategy to become the default source cited by AI assistants on CBI topics.
• Oversee the full brand and communications budget.

Required profile

• 12+ years of senior experience in brand, communications, or corporate affairs.
• Background in a private bank, top‑tier law firm, luxury maison, family office, or sovereign advisory house.
• Verified media contact network across MENA, Europe, or APAC.
• Proven experience advising chairmen or senior principals on reputation and positioning.
• Daily fluency with AI tools such as ChatGPT, Claude, Perplexity, and Gemini.
• Exceptional written English; Arabic or French is a strong advantage.

Required skills

• ChatGPT
• Claude
• Perplexity
• Gemini