Head of Sales - Al-Futtaim Automotive

About the role

The Sales Director defines and executes the overall commercial and sales strategy of Al-Futtaim Automotive, focusing on revenue, profitability, market share and customer experience. The role provides strategic leadership across New Vehicle, Fleet/B2B, Government, Corporate and Pre-Owned businesses and sits within the leadership team, working closely with OEMs and senior stakeholders.

Key responsibilities

• Develop and execute the overall sales strategy to drive growth, profitability and market share across all channels
• Identify new business opportunities, market expansion initiatives and commercial growth levers
• Own and drive sales performance, revenue, profitability and market share targets across New Vehicle, Fleet/B2B and Pre-Owned businesses, with governance, performance reviews and corrective actions
• Provide strategic oversight of Retail, Fleet, Corporate, Government, SME and Pre-Owned operations
• Serve as the primary executive interface with OEM partners and key stakeholders, influencing decisions through market intelligence and commercial insights
• Drive customer-centricity, brand reputation, loyalty, retention and satisfaction
• Ensure sound business planning, forecasting, budgeting and performance management, and compliance with OEM standards, corporate governance and regulations
• Lead business transformation, digital capability and continuous improvement
• Build and lead a high-performing leadership team through coaching, succession planning and capability development

Required profile

• Bachelor's degree in business administration, Marketing, Commerce or a related discipline; MBA or postgraduate qualification preferred
• 15+ years of progressive automotive sales leadership experience
• Experience leading multi-channel sales operations (Retail, Fleet/B2B, Corporate, Government, Pre-Owned)
• Proven track record managing large-scale commercial operations with full P&L responsibility
• Direct experience with automotive OEMs and dealer networks
• Prior experience in GCC automotive markets highly preferred

Required skills

• Strategic business planning and execution
• Strong commercial and financial acumen
• Advanced stakeholder management and negotiation
• Data analytics, forecasting and performance management