Marketing Executive – Dubai

About the role

We are seeking a dynamic and highly organised Marketing Executive to bring the XPENG brand to life across every customer touchpoint in Dubai. The role is ideal for a marketing professional who thrives in a fast‑paced environment and is passionate about digital innovation, brand storytelling and data‑driven marketing.

Key responsibilities

• Coordinate integrated marketing activities across digital campaigns, social media, PR, influencer partnerships, events and showroom activations.
• Manage agency and stakeholder relationships, collaborating with creative, digital, PR and production partners to deliver projects on time.
• Support marketing planning and performance reporting by maintaining plans, analysing results, tracking budgets and providing insights.
• Drive content, social media and brand initiatives by supporting content creation, reviewing assets and ensuring brand consistency.
• Lead Point‑of‑Sale Marketing (POSM) implementation across showroom locations, ensuring compliance with OEM standards.
• Provide operational and administrative support using AI tools, coordinating communications and contributing to ad‑hoc projects.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Communications or a related field.
• 2–3 years of experience in a marketing role (agency or client side).
• Hands‑on experience in digital marketing, campaign reporting, social media management, content coordination, influencer marketing and managing external agencies or vendors.
• Strong understanding of the UAE market, particularly Dubai and Abu Dhabi; automotive, technology, EV or luxury brand experience is a plus.
• Proficiency in Microsoft Office (advanced Excel), Meta Ads Manager, Google Analytics, social media management platforms and AI productivity tools (ChatGPT, Claude, Notion AI or similar).
• Highly organised, detail‑oriented, proactive with excellent communication skills; Arabic language skills are an advantage.

Required skills

• Advanced Microsoft Excel
• Meta Ads Manager
• Google Analytics
• Social media management platforms
• AI productivity tools (e.g., ChatGPT, Claude, Notion AI)

What we offer

• Opportunity to work with an innovative global electric‑vehicle brand.
• Involvement in high‑visibility marketing campaigns, product launches and customer experiences.
• Collaboration with diverse teams across marketing, digital, PR, events and retail operations.
• Accelerated career growth in a fast‑expanding market.