Marketing Executive - Real Estate
asico · Dubai
Job description
About the role
ASICO Real Estate is looking for a creative, organised and results-focused Marketing Executive to support property marketing, strengthen its digital presence and generate qualified enquiries. You will plan and run campaigns for off-plan properties, ready properties and rentals, working closely with the sales team and creative partners.
Key responsibilities
- Run marketing campaigns across social media, email, property portals and digital advertising.
- Manage the content calendar and coordinate posts, property features, community highlights and campaign launches.
- Write captions, listing descriptions, email copy and promotional material.
- Coordinate property photography, video shoots, reels and walkthroughs with agents and creative teams.
- Keep website and property portal listings accurate and consistent with approved property details.
- Support Google and Meta advertising, including creative coordination, lead tracking and performance reporting.
- Work with the sales team to promote priority listings, support viewings and open houses, and gather feedback on lead quality.
- Maintain consistent branding across digital content, brochures and presentations.
- Research Dubai communities, audience interests, competitors and market developments.
- Track campaign spend, website traffic, engagement, enquiries and cost per qualified lead.
- Coordinate suppliers and activities within agreed timelines and budgets, and check property claims, prices and availability before publication.
Required profile
- 2-4 years of experience in marketing, digital marketing or a similar role.
- Degree in Marketing, Communications, Business or a related field, or equivalent practical experience.
- Strong English copywriting and communication skills.
- Experience managing social media channels and content calendars.
- Ability to coordinate photo and video production and give clear creative briefs.
- Strong organisation, attention to detail and ability to manage several campaigns and deadlines.
Required skills
- Familiarity with Meta Ads Manager, Google Ads and marketing analytics.
- Working knowledge of Canva or Adobe Creative Suite.
- Nice to have: UAE real estate marketing experience, Property Finder, Bayut and CRM familiarity, basic video editing, SEO, email marketing tools, Arabic and knowledge of Dubai property advertising requirements.
What we offer
- Monthly compensation.
- Health coverage and work permit.
- Professional development opportunities and resources.
- A dynamic, collaborative environment with growth potential.
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asico
Dubai
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