Marketing Manager

About the role

We are seeking a Marketing Manager to lead the marketing agenda for a recognised international restaurant brand in the UAE. The role will drive brand perception, customer engagement and revenue growth across both online and offline channels.

Key responsibilities

• Own and execute the annual marketing roadmap aligned with revenue and customer growth targets.
• Develop full‑funnel strategies covering awareness, acquisition, conversion, retention and loyalty.
• Maintain brand positioning across restaurants, digital channels, social platforms and delivery partners.
• Lead digital performance campaigns on paid social and other acquisition channels, optimizing ROI.
• Manage CRM and customer‑engagement programmes, including acquisition journeys, retention and re‑activation campaigns.
• Oversee product launches, seasonal promotions and integrated campaigns with operational and commercial teams.
• Optimise the customer experience on dine‑in, mobile app and aggregator platforms.
• Lead, mentor and develop the marketing team while managing external agencies.
• Own marketing budgets, forecasting, resource allocation and performance reporting.
• Collaborate with operations, finance, supply chain and digital teams to ensure alignment.

Required profile

• Bachelor’s degree in Marketing, Business, Communications or related field.
• 5–8+ years of marketing experience in hospitality, restaurants, retail or consumer‑focused brands within the GCC.
• Proven ability to manage budgets and deliver measurable commercial outcomes.
• Strong commercial acumen and stakeholder management skills.

Required skills

• Digital performance marketing
• CRM systems and programmes
• Paid advertising platforms
• Social media marketing
• Mobile application marketing

What we offer

• Opportunity to shape the marketing strategy of a leading international restaurant brand.
• Collaborative environment with cross‑functional teams.
• Professional development and leadership growth.