Marketing Manager – Luxury Hotel

About the role

The Marketing Manager will work closely with the General Manager to position and promote Kempinski Hotel Palm Jumeirah as a market leader, ensuring brand compliance and driving revenue across rooms, food & beverage and events.

Key responsibilities

• Create and implement the hotel media and marketing plan.
• Coordinate media activities with agencies and monitor ROI.
• Develop and control the marketing budget.
• Produce and manage collateral, promotions, packages and advertising.
• Conduct market analysis and organise photo‑shoots.
• Plan and execute direct marketing (online and offline) and maintain the guest mailing database.
• Collaborate with the F&B department to promote outlets.
• Manage give‑aways, collateral and picture storage systems (Picture Park & VFMLeonardo).
• Provide website content and images in line with corporate identity.
• Ensure all creative materials are approved by Corporate Marketing before production.
• Act as brand custodian for the hotel and Kempinski brand.
• Liaise with internal departments (sales, PR, web) and external agencies.
• Contribute ideas for promotional events and invitation lists.
• Promote rooms, F&B, banquets and conferences to generate business.
• Share best practices on the my.kempinski platform.
• Conduct competition checks, benchmarking and monitor market trends.
• Follow sales and marketing results and propose corrective actions.
• Participate in sales and marketing training programmes.
• Provide administrative support for the marketing office when needed.

Required profile

• Ability to create and implement media and marketing plans.
• Ability to monitor and improve campaign ROI.
• Ability to develop and control marketing budgets.
• Ability to produce collateral, promotions and advertising.
• Ability to manage direct marketing and guest mailing databases.
• Ability to ensure compliance with corporate identity and brand guidelines.
• Ability to coordinate with internal departments and external agencies.
• Ability to conduct market analysis, competition checks and benchmarking.
• Ability to provide administrative support for the marketing office when required.

Required skills