Marketing Specialist

About the role

As a Marketing Specialist you will shape marketing strategies that drive the brand forward in Dubai’s competitive market, collaborating with a dynamic team where innovative ideas are valued and implemented.

Key responsibilities

• Develop and implement comprehensive marketing strategies to boost brand visibility and generate leads, using tools such as Google Analytics and social media platforms.
• Create engaging content for blogs, social media, and email newsletters, aligning with current trends and audience preferences.
• Conduct market research to uncover new opportunities and consumer preferences, leveraging data analytics for strategic decisions.
• Collaborate with sales, product development and other cross‑functional teams to ensure cohesive messaging and branding.
• Manage and optimise digital advertising campaigns, applying PPC and SEO techniques to maximise ROI.
• Monitor and report on campaign performance, providing insights and recommendations for continuous improvement.
• Assist in organising promotional events and campaigns, coordinating logistics and resources.
• Build and maintain relationships with vendors, media partners and other key stakeholders.

Required profile

• Strong interest in marketing and a collaborative mindset.
• Willingness to learn and adapt in a fast‑paced environment.

Required skills

• Google Analytics
• PPC (pay‑per‑click) advertising
• SEO (search engine optimisation)
• Social media platforms
• Content creation
• Market research
• Data analytics

What we offer

• Inclusive and collaborative work environment.
• Opportunities for continuous learning, training and career advancement.