Public Relations Account Executive

About the role

Empyre Communications, a Dubai-based independent public relations and marketing agency serving hospitality, lifestyle, luxury, technology, real estate, entertainment and major events, is hiring a full-time, on-site Public Relations Account Executive for its consumer division. The role works closely with the Account Manager to turn strategy into execution, covering media relations, influencer marketing, brand collaborations and events.

Key responsibilities

• Pitch stories, products, launches and spokesperson opportunities to journalists and build media relationships across the UAE and GCC
• Draft press releases, media alerts, pitches, interview briefs and other communications
• Coordinate interviews, media reviews, press visits and product placements, and maintain media lists and campaign reports
• Identify and approach influencers, secure paid or barter collaborations, and coordinate briefs, bookings, content delivery and approvals
• Research and pitch brand partners, support proposals and meetings, and manage execution schedules and results
• Support launches, media events and activations, including guest lists, invitations, run sheets and on-site support
• Support the Account Manager with client communications, calendars, trackers and follow-ups, flagging delays and risks early

Required profile

• Approximately 1-3 years of experience in a Dubai-based PR agency
• Experience servicing consumer brands
• Experience pitching media and coordinating influencer campaigns
• Familiarity with the UAE media, influencer and brand landscape
• Willingness to attend client events, including occasionally evenings or weekends

Required skills

• Strong English writing, editing and presentation skills; Arabic is an advantage
• Organisation skills and ability to manage several workstreams across accounts
• Attention to detail, sound judgement and a practical problem-solving approach