Junior CRM Analyst

About the role

The Junior CRM Analyst will support the day‑to‑day operation of our CRM platform, ensuring data integrity and enabling effective marketing and sales campaigns. Working closely with the Senior Manager – Strategy and Analytics, you will help shape customer segmentation, reporting and campaign execution within the real‑estate sector.

Key responsibilities

• Configure the CRM system according to stakeholder requirements.
• Create customized customer segmentation lists for email, direct‑mail, SMS and cold‑calling campaigns.
• Prepare marketing and sales analysis reports and business insights.
• Maintain database health, including regular data cleansing.
• Collaborate with Marketing and Sales teams to track customer communication and sales processes in the CRM.
• Execute email marketing campaigns with the Digital Marketing Lead.
• Assist Sales Managers in rotating prospects among Property Consultants.
• Support the planning and production of ad‑hoc customer communications.
• Perform general administrative and team support tasks.

Required profile

• Team player with strong planning and organisational abilities.
• Quantitatively oriented with basic knowledge of statistics and analytics.
• Degree in Business, Statistics, Computer Science or Engineering preferred.
• Willingness to quickly learn new analytical tools.

Required skills

• Proficiency in Microsoft Excel (pivot tables, tables, etc.).
• Proficiency in Microsoft Word and PowerPoint.
• Basic knowledge of SQL.
• Familiarity with Power BI or Tableau (or willingness to learn).