Manager of Influencer Marketing

About the role

The Manager of Influencer Marketing will lead KAF’s influencer initiatives to boost financial awareness across the United Arab Emirates. Working on a hybrid schedule from Abu Dhabi, you will design and execute campaigns that align with KAF’s cultural and ethical values.

Key responsibilities

• Identify, vet, and onboard influencers whose audiences match KAF’s mission.
• Negotiate partnership terms and manage influencer contracts.
• Plan, launch, and monitor campaigns across multiple social media platforms.
• Coordinate content briefs, ensure brand consistency, and maintain campaign calendars.
• Track performance metrics using marketing analytics tools and provide data‑driven recommendations.
• Stay abreast of social media trends and optimize campaigns accordingly.
• Build long‑term relationships with creators, community leaders, and key opinion leaders in the region.

Required profile

• Strong experience in influencer marketing, including influencer identification, onboarding, and relationship management.
• Proven ability to analyze campaign performance and translate insights into actionable improvements.
• Excellent collaboration skills to work with marketing, content, and partnership teams.

Required skills

• Strategy development
• Influencer marketing
• Social media platforms
• Marketing analytics
• Campaign planning
• Audience engagement best practices
• Brief creation
• Calendar management