Media Manager

About the role

Samsung Gulf is seeking a Media Manager to join its Corporate Marketing team in Dubai. You will design and execute integrated media strategies across TV, radio, print, digital, out‑of‑home and social channels to boost brand reach and campaign performance.

Key responsibilities

• Develop comprehensive media plans and strategies for all channel types.
• Manage media buying processes, vendor relationships and contract negotiations.
• Analyze audience insights and consumer behavior to guide media placement.
• Oversee media budgets, track expenditures and ensure financial compliance.
• Monitor campaign performance, track KPIs and produce performance reports.
• Collaborate with creative, brand, product marketing and digital teams to align media tactics.
• Optimize media mix and channel allocation based on data and emerging opportunities.

Required profile

• 8+ years of experience in media planning, buying or media strategy.
• Bachelor’s degree in Marketing, Business, Communications, Media Studies or a related field.
• Strong financial acumen with proven budget management and vendor negotiation skills.

Required skills

• Media planning/buying platforms
• Analytics tools and media metrics
• Data‑driven optimization and media mix modeling
• Audience segmentation
• Out‑of‑home advertising
• Vendor negotiation and contract management
• Budget management
• Microsoft Office Suite