Product Manager – Pharmaceutical Brand Strategy

About the role

The role is responsible for developing and executing regional brand strategies for a portfolio of specialty and primary care pharmaceutical products across the Lower Gulf markets. It involves close collaboration with sales teams, healthcare professionals, key opinion leaders and cross‑functional stakeholders to drive market growth.

Key responsibilities

• Develop and execute regional brand and marketing strategies, including positioning, segmentation and competitive strategy.
• Lead annual brand planning and support product launches, pre‑launch activities and lifecycle management.
• Conduct market analysis, competitor tracking, forecasting, market sizing and opportunity assessments.
• Create product positioning, key messages, promotional campaigns and tactical marketing plans.
• Engage specialist physicians, hospital stakeholders and key opinion leaders through scientific meetings, advisory boards, webinars and other activities.
• Partner with regional sales teams, conduct field visits and joint calls to gather insights and monitor execution.
• Train sales teams on product knowledge, clinical evidence and competitive messaging.
• Monitor product performance, sales trends, market share and campaign effectiveness.
• Manage marketing budgets and allocate resources across markets and activities.
• Identify regional growth opportunities and support portfolio expansion initiatives.

Required profile

• Bachelor's degree in Pharmacy, Medicine, Life Sciences or a related healthcare discipline.
• Minimum 3 years of pharmaceutical product or brand management experience, preferably in specialty care.
• Experience in neurology and/or psychiatry is a strong advantage; primary care experience is a plus.
• Fluency in English required; Arabic is an advantage.
• Willingness to travel 30–50% of the time across Gulf markets.