Assistant Sales Manager B2B – Audio/Video & Electronics

About the role

To sell reputed brand audio‑visual solutions—including projectors, ProAV, LED/LCD displays—to corporate enterprises, system integrators and other B2B customers across the UAE, while achieving sales and margin targets.

Key responsibilities

• Sell audio‑visual and visual solutions to project customers through system integrators and directly to corporate enterprises.
• Increase visibility and presence in the allocated territory, projects, consultants and system integrators.
• Achieve and exceed budgeted sales and margin while developing new and existing customer bases.
• Ensure timely collection of payments and meet defined KPIs.
• Identify latest project and market information through industry sources and regular customer visits.

Required profile

• High level of professional written, verbal communication and interpersonal skills, able to interact with officials at all levels.
• Keep updated on technology changes in the audio‑visual industry.
• Develop new business, marketing strategies, technical sales presentations and client relations for strategic accounts.
• Identify project opportunities and market information through industry sources and regular visits.