Client Partner - MENA Mid-Market Performance Clients

About the role

TikTok's Global Business Solutions (GBS) regional sales and advertising teams promote advertising solutions, onboard clients and run campaigns that deliver measurable results. As a Client Partner on the MENA mid-market team in Dubai, you are the commercial owner of a portfolio of 40-60 performance-focused advertisers, including ecommerce brands, app-first businesses and lead generation businesses. You work with Client Solutions Managers who own campaign execution, while you lead the business conversation on account planning, growth opportunities and long-term investment strategy.

Key responsibilities

• Own revenue targets for a portfolio of 40-60 mid-market performance clients, delivering against quarterly and annual goals
• Manage pipeline and forecast revenue accurately, tracking account health and flagging risks early
• Build strong commercial relationships with key decision-makers such as marketing leads, growth managers and senior stakeholders
• Partner with Client Solutions Managers to align client business goals with campaign performance
• Develop account growth plans by identifying upsell opportunities, new use cases and incremental budget
• Run regular business reviews linking TikTok performance to client growth objectives (ecommerce revenue, app installs, lead volume)
• Maintain working knowledge of TikTok's ad products and performance solutions across key verticals
• Use AI tools to work efficiently across a large book of business
• Share market intelligence and client feedback with internal teams on the mid-market performance segment in MENA

Required profile

• Arabic language proficiency alongside English, due to the needs of the MENA market and clients
• Knowledge of the MENA digital advertising landscape; KSA market experience is a strong plus
• 5+ years of experience in digital media sales, account management or client partnerships with a strong performance marketing focus
• Deep understanding of performance marketing verticals (ecommerce, apps, lead generation) and how advertisers measure success (ROAS, CPA, CPL, LTV)
• Preferred: experience managing a large portfolio of mid-market clients at once, and strong commercial communication skills for business reviews and stakeholder conversations