Product & Portfolio Marketer
Copeland · Dubai
وصف الوظيفة
About the role
Copeland is seeking a Product & Portfolio Marketer to lead the full product lifecycle and go‑to‑market strategy for its climate‑technology solutions. This hybrid role blends product management ownership with portfolio marketing expertise to drive profitable growth and market adoption.
Key responsibilities
- Develop and execute a 5‑year product roadmap, managing the lifecycle from concept to obsolescence.
- Own product P&L, set priorities, and optimize margins through disciplined portfolio management.
- Translate Voice of Customer insights into clear product requirements, positioning, and value propositions.
- Maintain accurate product data and ensure alignment with global data standards for commercialization and analytics.
- Support pricing strategy by providing cost, feature, and value driver inputs.
- Create and deliver sales enablement tools, technical collateral, and training for the sales force.
- Design and launch go‑to‑market strategies, including persona mapping, messaging frameworks, and KPI tracking.
- Collaborate cross‑functionally with engineering, operations, commercial, and marketing teams to ensure successful product delivery and adoption.
Required profile
- Minimum five years of experience in product management, product development, marketing, or sales enablement.
- Proven ability to lead cross‑functional teams and deliver revenue‑driving product roadmaps.
- Strong analytical, data‑driven decision‑making and problem‑solving capabilities.
- Commitment to continuous learning, ownership, and proactive improvement of product and marketing outcomes.
Required skills
- Product lifecycle management tools
- Data analysis platforms
- Performance tracking systems
- CRM platforms
- Data visualization tools
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Copeland
Dubai