Entrepreneur in Residence

About the role

The Entrepreneur in Residence (EIR) will join Awais Marketing Service on a full‑time remote basis to drive new digital products, services and growth initiatives. You will work closely with marketing, sales and operations to turn market insights into scalable revenue‑generating solutions.

Key responsibilities

• Identify market trends and customer needs to propose innovative digital offerings.
• Design, launch and evaluate experiments, pilots and test campaigns.
• Develop business plans and go‑to‑market strategies for new initiatives.
• Collaborate with cross‑functional teams to refine value propositions and optimise lead‑generation funnels.
• Analyse performance data, KPIs and ROI to iterate and improve concepts.
• Document learnings and contribute to the company’s long‑term innovation roadmap.

Required profile

• Strong entrepreneurial mindset with a track record of launching or scaling digital products or services.
• Solid understanding of digital marketing fundamentals, including paid advertising and funnel optimisation.
• Proven ability to design experiments, interpret analytics and make evidence‑based decisions.
• Experience with marketing automation, AI‑powered workflows or growth‑hacking tools.
• Excellent strategic thinking, problem‑solving and communication skills.
• Comfortable working independently in a remote environment.

Required skills

• Analytics
• Paid ads
• Campaign performance analysis
• KPIs
• Lead generation
• AI‑powered workflows
• Growth tools
• Funnel optimisation
• Marketing automation