Digital Marketing Manager

About the role

We are looking for a creative, analytical, and results‑driven Digital Marketing Manager to design and execute digital strategies that boost brand visibility, customer engagement, and business growth.

Key responsibilities

• Plan, launch, and optimise campaigns across search, social media, email, content, display and other online channels.
• Analyse campaign performance, customer behaviour and market trends to identify growth opportunities.
• Improve conversion, acquisition and retention rates through data‑driven optimisation.
• Collaborate with creative, sales, product and commercial teams to ensure consistent brand messaging and effective customer journeys.

Required profile

• Bachelor’s degree or higher in Marketing, Communications, Business, Digital Media or a related field.
• Strong analytical mindset with the ability to interpret digital metrics and drive measurable results.
• Excellent communication, project management and cross‑functional collaboration skills.
• Creative, proactive, adaptable and commercially focused.

Required skills

• SEO
• SEM
• Social media marketing
• Content marketing
• Email marketing
• Paid media management
• Google Analytics
• Advertising platforms (e.g., Google Ads, Facebook Ads)
• CRM systems
• Marketing automation tools
• Digital analytics tools