Director of Marketing

About the role

The Director of Marketing will lead Delano Dubai’s overall marketing strategy, ensuring every guest touchpoint reflects the distinctive Delano brand. Reporting to the General Manager, you will work closely with Regional Marketing, Revenue, Sales and Operations teams to build brand awareness, drive revenue and create cultural relevance.

Key responsibilities

• Champion and protect the Delano brand across all channels and guest touchpoints.
• Develop and execute the annual integrated marketing strategy aligned with business objectives.
• Lead integrated campaigns for rooms, restaurants, bars, spa and events, including seasonal launches.
• Oversee digital marketing activities: website, CRM, email, SEO/SEM, paid media and social media.
• Define content strategy for owned and earned channels, ensuring visual and storytelling consistency.
• Lead PR strategy, build media relationships and manage crisis communications.
• Develop strategic partnerships with luxury, fashion, design, wellness and cultural brands.

Required profile

• Commercially minded senior leader with strong creative instincts.
• Deep understanding of luxury hospitality and lifestyle brands.
• Extensive network across media, fashion, art, entertainment and the UAE luxury landscape.

Required skills

• CRM management
• SEO/SEM
• Paid media planning and execution
• Social media strategy
• Digital marketing
• Content strategy