General Manager – Creative Advertising Agency (Sales Focus)

About the role

The General Manager will lead a full‑service creative advertising agency, driving business development, operational excellence and financial performance across the UAE and regional market.

Key responsibilities

• Own revenue targets and lead all sales and business development activities, leveraging existing networks to secure new high‑value clients.
• Direct day‑to‑day agency operations, set strategic goals, KPIs and ensure profitability.
• Build and maintain senior‑level client relationships, translating business challenges into creative and digital solutions.
• Inspire creative, digital and production teams, championing AI‑driven content and emerging advertising technologies.
• Oversee financial planning, revenue forecasting, cost control and report performance to senior leadership.
• Lead, mentor and develop a multidisciplinary team, fostering a collaborative, commercially‑focused culture.

Required profile

• 10+ years in advertising, creative or marketing agencies with at least 5 years in senior leadership or General Manager roles.
• Proven sales leader with a strong P&L track record and an active client pipeline.
• Demonstrated ability to win pitches, close deals and drive rapid revenue growth.

Required skills

• Understanding of digital trends
• Digital production
• Financial management
• Emerging advertising technologies
• AI content creation