Head of E-commerce Performance Marketing

About the role

Ecomma is looking for someone to lead its e-commerce marketing team and take ownership of the results delivered for clients. The role suits someone with a strong background in running Meta and Google Ads themselves, alongside experience managing a portfolio of Shopify brands.

Key responsibilities

• Lead the team delivering paid marketing and growth activity across the managed brands.
• Translate each client's business goals into clear marketing priorities and execution plans.
• Review account performance regularly and step in directly when campaigns need attention.
• Improve how the team plans campaigns, tests creatives, reports results and follows through on actions.
• Coach team members, maintain execution standards and make responsibilities clear.
• Join client reviews, explain results honestly and take ownership of recovery plans where needed.

Required profile

• At least 5-6 years of practical experience in Meta and Google Ads for e-commerce.
• Experience managing multiple Shopify clients or businesses within an agency or similar environment.
• Previous responsibility for a performance marketing team and its results.
• Ability to connect advertising performance with the wider commercial health of a business.
• Strong client communication and expectation management skills.

Required skills

• Meta and Google Ads
• Shopify
• Creative iteration and campaign optimisation
• Profitable growth and performance marketing