Marketing Manager – Luxury Hospitality & Entertainment

About the role

The client, an entertainment company operating premium family‑focused venues, is seeking a Marketing Manager with a strong luxury hospitality background to lead its brand growth in Dubai. You will own the end‑to‑end marketing strategy, driving awareness, acquisition and repeat visitation.

Key responsibilities

• Develop and execute a 360° marketing strategy across digital, social, paid media, CRM, events and partnerships.
• Position the venue as a premium destination for families, children’s experiences, celebrations and seasonal activities.
• Lead social‑media planning, content creation and creative direction, working with agencies, photographers and videographers.
• Create and manage campaigns for memberships, birthday parties, school holidays and special experiences.
• Build strategic partnerships with luxury hotels, schools, residential communities and lifestyle brands.
• Design influencer, PR and media programmes to boost brand visibility.
• Manage marketing budgets, monitor ROI, and optimise acquisition cost, conversion and engagement metrics.
• Develop loyalty programmes, targeted CRM initiatives and maintain a robust customer database.
• Collaborate with commercial and operations teams to align marketing with the guest experience.

Required profile

• Bachelor’s degree in Marketing, Business, Communications or related field.
• Minimum 5 years of marketing experience, preferably in luxury hospitality, five‑star hotels, premium F&B or high‑end leisure brands.
• Strong knowledge of the UAE market and proven ability to run full‑funnel campaigns.
• Demonstrated experience managing budgets and delivering measurable ROI.

Required skills

• Digital Marketing
• Social Media Management
• CRM platforms
• Influencer & PR strategy
• Brand communications
• Customer acquisition
• Customer retention initiatives