Regional Marketing Manager - MENA and Global Programs

About the role

AppliedAI builds Opus, a platform that helps insurers, healthcare organizations, banks and other regulated enterprises turn an AI mandate into measurable results. As Regional Marketing Manager for MENA and Global Programs, based in Abu Dhabi or Dubai with regular travel across the MENA, you own marketing for AppliedAI in the region and lead how the regional marketing playbook is rolled out to other regions. Account-based marketing is the core of the role, and you report to the MENA regional leader with a dotted line to the Head of Marketing.

Key responsibilities

• Account-based marketing: run ABM programs into priority accounts, engage senior stakeholders through content, LinkedIn and executive outreach, and support the leadership team's regional executive meetings
• Events: own the MENA event calendar, choose conferences, host private dinners and turn every event into follow-up; represent Opus at industry and partner events
• Partner marketing: drive partner marketing with resellers and technology partners, shape joint plans, adapt global partner kits and enable partner teams
• Global programs: document successful MENA programs and help roll them out to the US, Asia Pacific and Europe
• People management: oversee one or two business development representatives handling inbound and outbound leads
• Content, digital and operations: adapt global materials for MENA, lead content and LinkedIn efforts, own regional website pages, run campaigns in Salesforce and report weekly, and manage agencies, freelancers, vendors and the regional program budget

Required profile

• 8 to 10 years in B2B marketing for enterprise technology, including at least 5+ in the MENA and hands-on account-based marketing experience
• Track record of generating enterprise pipeline through account-based programs against named accounts
• Experience with a centrally set brand and playbook, working with a global marketing team, agencies and freelancers
• Understanding of how large MENA organizations, including government-linked entities, buy technology, and credibility with their senior leaders
• Experience planning and running executive events, documenting and scaling programs, and working with outbound or business development teams
• Experience marketing through resellers or channel partners, and in regulated industries such as insurance, healthcare, financial services or government

Required skills

• Working knowledge of enterprise AI, cloud, data and digital transformation
• Strong writing, presentation and executive communication skills in English; Arabic is a strong plus
• Hands-on with Salesforce campaigns and LinkedIn; daily use of AI tools in marketing is a strong plus

What we offer

• Direct work with senior leadership on high-impact, globally relevant initiatives
• Exposure to AI-driven transformation across industries
• An accelerated growth path within a strategic leadership track