Director of Sales – Middle East (Dubai)

About the role

The Director of Sales, Middle East will lead Planet’s regional sales organisation, shaping the go‑to‑market strategy and accelerating revenue growth across national security, defence and government sectors. This senior, full‑time role is based in the United Arab Emirates with a hybrid work model.

Key responsibilities

• Develop and execute a result‑oriented GTM strategy to secure high‑value, complex deals in sovereign defence and government markets, meeting regional quota targets.
• Maintain rigorous pipeline hygiene in Salesforce.com and provide accurate, data‑driven revenue forecasts to executive leadership.
• Design capture strategies and executive narratives that align with agency priorities and win competitive procurements.
• Build, mentor and scale a high‑performing sales team, fostering a culture of accountability and continuous development.
• Train direct reports on core sales methodologies such as MEDDPICC and Shipley, ensuring disciplined deal qualification and stakeholder mapping.
• Recruit and retain elite commercial and defence‑domain talent to expand the regional footprint.
• Coordinate cross‑functional collaboration with Government Affairs, Product, Engineering and Field Marketing to align capabilities with market opportunities.

Required profile

• Proven commercial leader with deep defence domain expertise and an extensive executive network across defence ministries, intelligence agencies and prime contractors.
• Track record of managing high‑performing sales teams in the Middle East region.
• Strategic vision and passion for delivering transformational business outcomes in national security contexts.

Required skills

• Salesforce
• MEDDPICC
• Shipley methodology

What we offer

• Hybrid work model – remote with three days per week in the UAE office.
• Opportunity to lead a high‑impact sales function within a fast‑growing Earth observation company.