Sales Manager - Distributors & Key Accounts

About the role

The Sales Manager drives sales growth and brand development by managing distributors, key accounts, department stores and strategic retail partners. The role focuses on seasonal sales targets, market expansion, customer relationships and the execution of commercial strategies across assigned territories.

Key responsibilities

• Distributor management: build relationships, drive seasonal orders, monitor performance against targets, run business reviews, support market plans and product training, and ensure compliance with brand positioning and pricing policies.
• Key account management: negotiate terms, margins and annual plans, drive pre-bookings and in-season business, coordinate assortments and buying strategies, resolve delivery and after-sales issues, and build long-term partnerships.
• Sales and commercial planning: achieve annual and seasonal budgets, prepare forecasts and demand plans, analyse trends, develop account business plans, and monitor OTB commitments and the order pipeline.
• Cross-functional coordination with Merchandising, Finance, Logistics, Marketing and Operations, including order processing, shipments, trade shows and retail activations.
• Financial and credit management: monitor receivables, manage credit risk with Finance and ensure compliance with commercial agreements.

Required profile

• Bachelor's degree in business, Marketing, Fashion Management or a related field.
• 5-8 years of sales experience in fashion, luxury, lifestyle or consumer goods.
• Proven experience managing distributors and key accounts, with department store, retailer and wholesale experience.
• Willingness to travel internationally as required.

Required skills

• Strong commercial negotiation and relationship management skills.
• Analytical and forecasting capabilities.
• Advanced proficiency in Microsoft Excel and sales reporting tools.