Account Development Representative

About the role

The Account Development Representative (ADR) drives pipeline creation and business growth by identifying, qualifying, and developing sales opportunities. This outbound‑focused role involves prospecting, relationship building, and close collaboration with Account Executives to bring new customers into Octave’s ecosystem.

Key responsibilities

• Conduct outbound calls, emails, and social outreach to qualify leads and schedule introductory meetings for Account Executives.
• Host initial discovery calls, assess prospect needs, and ensure leads meet Sales Accepted Lead (SAL) criteria.
• Develop and execute creative social prospecting, social selling, and email outreach strategies to increase meeting conversion.
• Maintain rigorous follow‑up with prospects, nurture relationships, and explore alternative engagement paths.
• Master Octave’s product portfolio, value propositions, and buyer personas for assigned industry segments.
• Use Salesforce and other sales enablement tools, adhering to data‑management standards and Inside Sales processes.
• Apply account‑based prospecting methodology to target high‑value accounts aligned with the Ideal Client Profile.

Required profile

• Strong written and verbal communication skills.
• Experience with Asse Lifecycle software and exposure to the Middle East market across multiple industries.
• Proven aptitude in outbound prospecting and lead qualification.
• Familiarity with Salesforce or similar CRM platforms.
• Self‑starter attitude with the ability to adapt to evolving strategies.
• Demonstrated teamwork and cross‑functional collaboration skills.
• Understanding of account‑based marketing (ABM) concepts is a plus.
• Engineering degree preferred; Arabic speaking preferred.

Required skills

• Salesforce (CRM)
• Asse Lifecycle software
• Google Drive (for accessing playbooks and account profiles)