Business Developer – Mobile Games Market

About the role

This position sits at the intersection of business growth and the fast‑evolving mobile gaming ecosystem. You will shape partnerships with game studios and publishers worldwide, driving the full sales cycle from initial contact to signed agreements.

Key responsibilities

• Lead end‑to‑end business development activities, including prospecting, cold outreach, pitching, negotiations and contract closing with mobile game developers and publishers.
• Identify, qualify and secure new strategic partnerships to expand market presence.
• Manage and optimise a structured sales pipeline using CRM tools, ensuring consistent follow‑ups and conversion tracking.
• Act as a trusted advisor, articulating value propositions, ROI and revenue growth opportunities.
• Collaborate cross‑functionally with product, marketing and operations teams to align partner needs with internal roadmaps.
• Represent the company at international industry events, conferences and trade fairs to generate leads and strengthen brand visibility.
• Gather market insights and partner feedback to inform product improvements and strategic decisions.

Required profile

• 3‑4+ years of experience in B2B sales or business development, preferably within mobile gaming, app technology or digital products.
• Proven track record of meeting or exceeding sales targets and building qualified pipelines through proactive outreach.
• Experience in cold lead generation and engaging key decision‑makers in technical or creative organisations.
• Strong understanding of the mobile gaming ecosystem, including F2P models, SDKs, APIs and digital distribution concepts.
• Full professional fluency in English, both written and spoken.
• Degree in Business, Marketing or a related field, or equivalent practical industry experience.

Required skills

• Proficiency with CRM tools such as Salesforce, Monday.com or similar platforms.