Product Marketing Manager Window Fashion

About the role

Shape the long‑term portfolio strategy for Window Fashion by leveraging market trends, customer insights and competitive intelligence. Define compelling value propositions, drive portfolio lifecycle and lead global go‑to‑market execution.

Key responsibilities

• Identify growth opportunities and define portfolio priorities based on market analysis.
• Develop and evolve portfolio value propositions, segmentation and solution positioning.
• Manage portfolio lifecycle, including launches, enhancements and end‑of‑life decisions.
• Coordinate global launch processes ensuring readiness across functions.
• Partner with IDT, Sales, Finance, Brand & Communication and other teams to align priorities and build business cases.
• Create global communication and sales enablement toolkits, providing competitive intelligence and training support.

Required profile

• Strong understanding of customers and end‑users with ability to translate insights into portfolio decisions.
• Strategic thinking and decisive decision‑making.
• Leadership, influence and strong cross‑functional collaboration skills.
• Market foresight, competitive intelligence and strategic marketing knowledge.
• Solid go‑to‑market experience supporting international launches.
• Ability to structure and drive innovation pipeline roadmaps.
• Fact‑based, data‑driven and results‑oriented mindset.