Senior Product Manager - Social Experience

About the role

Kraken is looking for a Senior Product Manager with deep UX and interaction‑design expertise to create social experiences around investing and trading. You will own the product vision, decide which problems to solve, and measure the impact of your designs.

Key responsibilities

• Design end‑to‑end social journeys, from discovery and following to sharing ideas and trades.
• Build interactive prototypes using Figma, code or AI tools and hand them to engineers with clear flows and acceptance criteria.
• Apply psychology insights to boost participation, shaping prompts, reputation systems and feedback mechanisms.
• Run usability sessions, combine observations with funnel data, and iterate to remove friction.
• Define measurable outcomes for each change, track metrics such as task completion, first follows and retention, and work with data science to evaluate experiments.

Required profile

• Proven track record designing and shipping consumer social experiences (feeds, profiles, sharing, messaging, discovery or communities).
• Strong interaction‑design craft with the ability to explain flow structures and simplify steps.
• Experience building realistic interactive prototypes and testing transitions, empty and failure states.
• Data‑driven mindset: can prioritize problems, define success criteria and interpret funnel or cohort data.
• Understanding of social finance dynamics, including credibility, incentives, reputation and visibility of financial activity.

Required skills

• Figma
• Prototyping tools (code‑based or AI‑assisted)