Marketing Executive

About the role

Cognita is seeking a Marketing Executive to drive integrated marketing activities across its UAE schools and nurseries. You will coordinate campaigns, creative and digital initiatives, and support PR and media efforts while travelling to various sites.

Key responsibilities

• Plan and deliver integrated marketing campaigns and school‑level initiatives across digital and offline channels, managing timelines, content, agencies and suppliers.
• Coordinate PR and media activities, including press releases, media opportunities, school announcements and editorial content.
• Ensure all marketing communications and materials adhere to Cognita and individual school brand standards.
• Support website, CRM and digital marketing efforts, monitor performance and use data to optimise enquiries and conversions.
• Collaborate with regional and school teams to align marketing activity with admissions priorities and identify compelling stories.

Required profile

• Strong understanding of campaign management, PR, digital marketing and brand communications.
• Excellent organisational, written and verbal communication skills in English.
• Bachelor’s degree in Marketing, Communications or a related field.
• 2–4 years of experience in marketing, communications or PR, preferably in an agency, education or multi‑brand environment.

Required skills

• Proficiency with HubSpot, Google Analytics and content management systems.
• Familiarity with Canva or Adobe Creative Suite.