Personal Assistant to the CEO

About the role

Brand System Group, a fast‑growing holding company based in Dubai, is seeking a highly organized Personal Assistant to support its CEO. You will work directly with a dynamic entrepreneur who manages multiple international projects across e‑commerce, education, finance, and software solutions.

Key responsibilities

• Manage the CEO’s daily agenda, meetings, appointments and priorities across multiple time zones.
• Organise and coordinate international travel, including flights, hotels, transportation and detailed itineraries.
• Welcome guests, handle reception duties and represent the office professionally.
• Accompany the CEO on business trips and meetings, sometimes on short notice.
• Coordinate meetings, business lunches and professional events.
• Attend meetings, take accurate notes, follow up on action items and support deal execution.
• Maintain confidentiality, discretion and a high level of professionalism at all times.
• Provide lifestyle‑related support and handle ad‑hoc requests as needed.

Required profile

• Minimum 5 years of experience as a Personal Assistant or Executive Assistant supporting C‑level executives.
• Proven ability to work across multiple time zones and travel internationally.
• Strong organisational, multitasking and communication skills.
• High level of discretion, professionalism and confidentiality.
• Comfortable in a fast‑paced, demanding environment.

Required skills

What we offer

• Exposure to international business operations and high‑level strategic projects.
• Frequent travel across Dubai, Asia, Europe, the United States and France.
• Opportunity to work closely with a visionary CEO in a rapidly expanding group.